The "bubble" of "social games" is constantly growing. The company Zynga, a leading publisher of games on Facebook is now valued at 10 billion dollars (7.36 billion euros), reported the New York Times and the specialized site All Things Digital, Thursday, February 17 . Both publications, however, does not agree on the amount of fundraising would have recently completed the start-up California, founded in 2007.
The New York Times, the sum is 250 million dollars (184 million euros), when All Things Digital expects $ 500 million (368 million). Earlier this week, The Wall Street Journalévoquait also the $ 250 million. "In 2010 the turnover of Zynga was estimated at 850 million dollars (626 million), the company is valued more than 10 times that amount, "says the site for its part, Venture Beat.
It is also not the first time that the start-up headquartered in San Francisco, raises funds as important. Since its inception in July 2007, Zynga has received more than $ 500 million from investors, including Google. Zynga is not a listed company, but like other companies riding the wave of social networks - such as Facebook, Twitter, or even Groupon - it sells some of its titles to a few selected investors.
VIRTUAL PROPERTIES, FIRST CONTACT The game publisher has a public hearing, and knows how to benefit from its exposure on Facebook, which boasts more than 500 million subscribers. Tens of millions of players play in Farmville Cityville or monthly basis that Zynga with hopes to increase its viral distribution, often characterized as aggressive.
But Zynga gets most of its revenue from the sale of virtual goods. In the "simulation" Agricultural what Farmville, access to the game is free from the social networking site Facebook. But the player must pay a few cents, if it wishes to obtain, for example, new seed varieties. In recent months, the gaming sector creates the appetite of investors.
In October, the rival company Playfish was sold to video game publisher Electronic Arts for an estimated $ 400 million (297 million euros). But valuing the company Zynga up to another level. If it is not yet up to Facebook, recently valued at $ 50 billion (37 billion euros), it far exceeds the microblogging site Twitter (3.7 billion dollars according to the specialized site Venture Beat) . 
The New York Times, the sum is 250 million dollars (184 million euros), when All Things Digital expects $ 500 million (368 million). Earlier this week, The Wall Street Journalévoquait also the $ 250 million. "In 2010 the turnover of Zynga was estimated at 850 million dollars (626 million), the company is valued more than 10 times that amount, "says the site for its part, Venture Beat.
It is also not the first time that the start-up headquartered in San Francisco, raises funds as important. Since its inception in July 2007, Zynga has received more than $ 500 million from investors, including Google. Zynga is not a listed company, but like other companies riding the wave of social networks - such as Facebook, Twitter, or even Groupon - it sells some of its titles to a few selected investors.
VIRTUAL PROPERTIES, FIRST CONTACT The game publisher has a public hearing, and knows how to benefit from its exposure on Facebook, which boasts more than 500 million subscribers. Tens of millions of players play in Farmville Cityville or monthly basis that Zynga with hopes to increase its viral distribution, often characterized as aggressive.
But Zynga gets most of its revenue from the sale of virtual goods. In the "simulation" Agricultural what Farmville, access to the game is free from the social networking site Facebook. But the player must pay a few cents, if it wishes to obtain, for example, new seed varieties. In recent months, the gaming sector creates the appetite of investors.
In October, the rival company Playfish was sold to video game publisher Electronic Arts for an estimated $ 400 million (297 million euros). But valuing the company Zynga up to another level. If it is not yet up to Facebook, recently valued at $ 50 billion (37 billion euros), it far exceeds the microblogging site Twitter (3.7 billion dollars according to the specialized site Venture Beat) .
- HUGE MONEY: Zynga To Raise $500 Million At $10 Billion Valuation (ERTS) (18/02/2011)
- Zynga Close to Raising $500 Million (18/02/2011)
- Zynga's new funding values CityVille maker at $10B (18/02/2011)
- Oink, Oink! Zynga Now Clocks In Around $7 B. (14/02/2011)
- Zynga Raises $500 Million at $10 Billion Valuation (18/02/2011)
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