Thursday, July 21, 2011

Touch pads: Samsung wants to compete with Apple

South Korea's Samsung Electronics unveiled Wednesday, July 20, in its home market, a new version finer and lighter in its tablet Galaxy, hoping to narrow the gap with Apple iPad. This new device has a screen of 10.1 inches against seven for its predecessor launched in October. Moved from 500 dollars in the United States, the same price as the iPad 2 the Galaxy Tab 10.1 will be in competition with more than hundreds of products most of which work with the operating system Google's Android.

Apple and Samsung, however, largely dominated the market in which Research in Motion and PlayBook and Motorola and Xoom, received a mixed reception. Hewlett Packard, with its TouchPad is the latest entrant in this segment, while the online retailer Amazon has unveiled last week its ambitions in a market heavily congested.

The manufacturer Lenovo has also launched three new tablets. Dell has chosen to market this summer a new product in China running Android, rather than in the U.S. or Europe, the Chinese market is considered the most important win to win the battle. IPad sales in the second quarter announced Tuesday by Apple underscore the challenge for the South Korean group.

Apple iPad passed 14 million in the first half 2011, when analysts estimate that over the year, Samsung will sell 7.5 million Galaxy Tab. "As our business smartphone, developed very quickly over a short period of time, I think it's just a matter of time before the shelves grow," said JK Shin, the head of the Samsung's mobile division.

According to research firm Gartner, 108 million tablets should be sold next year, against 70 million provided in 2011.

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