ROME - Imagine you no longer need cash, coins or checks for any transaction, the purchase of an appliance to the balance of an invoice until the payment of parking meter, but can handle every transaction, from the smallest to largest, with a flick of your smartphone. An idea that excites many and on which you are throwing with all his power one of the giants of the web: Google's new investment-oriented money management and payments through the NFC) Near Field Communication).
Pay with an app. Google is already testing the technology in some American cities, including New York and San Francisco, and in the next four months the test will become more intense, reaching other cities. The system works through the communication between smartphone and a receiver, in this case manufactured by Verifone, and payments are completely "non-contact" in a totally wireless.
It is not yet clear how it will handled the financial transaction system, maybe through Google Checkout, but most probably with agreements with various credit card services. In the manner of Google. But the interesting aspect that makes this latest adventure of Google is particularly significant for the company, the NFC is that Mountain View will not only to pay for their purchases without cash or credit cards.
But the service will offer users personalized advertisements and, given the interest of Big G in the field of coupons and offers via web, with good chances in the future something like that. Opportunamete targeted user, and why not, LBS. A sort of cross between the AdSense system, which takes to the streets, and a "happy hour" global total in each category.
A scenario that would explain the choice of Google not to gain anything from the transaction itself, but in fact putting the hat on a payment system in the coming years will become mass. Currently, one of the few smartphones on the market is the ability NFC Nexus S Google. Soon there will be the new Galaxy and S of Samsung's new iPhone then probably 5 in these days according to rumors, the presentation will be postponed.
Although the system NFC Apple could work differently. Industrial agreements. According to the Wall Street Journal, Google is finalizing agreements with MasterCard and Citigroup to take advantage of all the safety systems developed over the years by managers of credit cards and avoid any vulnerability that could jeopardize the existence of a new technology still in its infancy. 
Pay with an app. Google is already testing the technology in some American cities, including New York and San Francisco, and in the next four months the test will become more intense, reaching other cities. The system works through the communication between smartphone and a receiver, in this case manufactured by Verifone, and payments are completely "non-contact" in a totally wireless.
It is not yet clear how it will handled the financial transaction system, maybe through Google Checkout, but most probably with agreements with various credit card services. In the manner of Google. But the interesting aspect that makes this latest adventure of Google is particularly significant for the company, the NFC is that Mountain View will not only to pay for their purchases without cash or credit cards.
But the service will offer users personalized advertisements and, given the interest of Big G in the field of coupons and offers via web, with good chances in the future something like that. Opportunamete targeted user, and why not, LBS. A sort of cross between the AdSense system, which takes to the streets, and a "happy hour" global total in each category.
A scenario that would explain the choice of Google not to gain anything from the transaction itself, but in fact putting the hat on a payment system in the coming years will become mass. Currently, one of the few smartphones on the market is the ability NFC Nexus S Google. Soon there will be the new Galaxy and S of Samsung's new iPhone then probably 5 in these days according to rumors, the presentation will be postponed.
Although the system NFC Apple could work differently. Industrial agreements. According to the Wall Street Journal, Google is finalizing agreements with MasterCard and Citigroup to take advantage of all the safety systems developed over the years by managers of credit cards and avoid any vulnerability that could jeopardize the existence of a new technology still in its infancy.
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