Nintendo has reported (. Pdf) Monday, April 25, a drop of more than half of its profits for the year 2010-2011. Operating earnings of Japanese video game giant has fallen from 52% to 171.1 billion yen (1.43 billion euros) during the year ended in March, against 356.8 billion yen (2.98 billion euros) last year.
Between April 2010 and March 2011, Nintendo has also accumulated on a turnover of 014.35 billion yen (8.47 billion euros), a plunge of 29.3% over the year, adding to a drop of 22% the previous year. During the past year, Nintendo has sold 21.13 million DS consoles, a figure below its expectations.
The group had elapsed 27.11 million a year earlier. Among this combination, the only 3DS model, released in late February in Japan and a few weeks later in the rest of the world, found 3.61 million buyers. The Wii home machine, for its part, was sold to 15.1 million units in 2010-2011, against 20.5 million a year earlier.
PREPARE POST-WII The group hopes but to rebound during the current year, even if he said he was aware that the earthquake and tsunami in Japan in March will have an impact on the behavior of Japanese consumers. For the fiscal year which ends in late March 2012, Nintendo expects sales of 1,100 billion yen (9.2 billion euros), up 8.4% year on year, and expects to generate a net profit of 110 billion yen (920 million euros, up 41.7%).
Nintendo expects to sell 27 million DS handheld consoles (including 16 million 3DS) and 13 million Wii in a year. The Japanese group, which is increasingly facing competition from mobile intelligent multimedia tablet and has already launched a first-cons attack with 3DS. This handheld console, equipped with 3D technology, does not require the use of glasses.
The second phase of the offensive should start next year with the launch of the successor to the Wii. A model of the new playable console will be presented at the upcoming E3 Expo in Los Angeles, which opens June 7, says Nintendo (. Pdf). 
Between April 2010 and March 2011, Nintendo has also accumulated on a turnover of 014.35 billion yen (8.47 billion euros), a plunge of 29.3% over the year, adding to a drop of 22% the previous year. During the past year, Nintendo has sold 21.13 million DS consoles, a figure below its expectations.
The group had elapsed 27.11 million a year earlier. Among this combination, the only 3DS model, released in late February in Japan and a few weeks later in the rest of the world, found 3.61 million buyers. The Wii home machine, for its part, was sold to 15.1 million units in 2010-2011, against 20.5 million a year earlier.
PREPARE POST-WII The group hopes but to rebound during the current year, even if he said he was aware that the earthquake and tsunami in Japan in March will have an impact on the behavior of Japanese consumers. For the fiscal year which ends in late March 2012, Nintendo expects sales of 1,100 billion yen (9.2 billion euros), up 8.4% year on year, and expects to generate a net profit of 110 billion yen (920 million euros, up 41.7%).
Nintendo expects to sell 27 million DS handheld consoles (including 16 million 3DS) and 13 million Wii in a year. The Japanese group, which is increasingly facing competition from mobile intelligent multimedia tablet and has already launched a first-cons attack with 3DS. This handheld console, equipped with 3D technology, does not require the use of glasses.
The second phase of the offensive should start next year with the launch of the successor to the Wii. A model of the new playable console will be presented at the upcoming E3 Expo in Los Angeles, which opens June 7, says Nintendo (. Pdf).
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