The social network Facebook is currently testing a new contextual advertising system, displayed in the pages of profiles of registrants, says the site specializes All Facebook, Saturday, March 19. With this service, advertising adapts to keywords used by the user, when he updates his profile. In the example taken by All Facebook, the user launches the following message: "Happy Birthday! I spent a wonderful evening, and even the sun decided to come play." In right column of the profile page, appears a series of targeted advertisements in conjunction with the words "sun" and "play".
At the end of January, Facebook had launched "Sponsored articles" intended to increase the "viral marketing" advertisements. When a user's social network refers to a brand or a product, the message appears immediately in the profile of his contacts with a highlighting of the cited mark. 
At the end of January, Facebook had launched "Sponsored articles" intended to increase the "viral marketing" advertisements. When a user's social network refers to a brand or a product, the message appears immediately in the profile of his contacts with a highlighting of the cited mark.
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