Monday, February 14, 2011

Microsoft integrate Twitter on your OS MOBILE

The newfound alliance between Microsoft and Nokia began to bear fruit. The signature information being left behind and has promised that by the end of the year will integrate Twitter into your Windows Phone, the mobile operating system. This solves one of the great shortcomings of the system, according to Steve Ballmer, CEO of Microsoft, is called "to lead the mobile phone market because it is the friendly, efficient and profitable for operators and customers.

Ballmer and Nokia CEO Stephen Elop, returned to stage the excellence of both companies agree that sealed last Friday, which the Finnish manufacturer to equip their handsets with Microsoft's operating system from now. And, although not planned, Ballmer after his speech at the Mobile World Congress in Barcelona, Elop ceded the stage to re-emphasize that the Windows Phone is the savior of that "burning platform" on that according to the executive is Nokia, haunted by the success of Apple (IPAD and iPhone) and Google (Android) You have missed Ballmer optimism.

Noting also integrated into the mobile system to the new Internet Explorer browser 9 and synchronization with the Xbox, said Windows Phone is the system in less time has added more applications (8,000)-Android already has 120,000, and has promised to be the platform that best gratify developers, as evidenced by the fact that it has achieved 30,000.

For Ballmer, the partnership with Nokia is "so absolutely phenomenal" that will guide the more than 50 operators and dozens of manufacturers working with Windows Phone, and innovations that come out of this agreement will be used in other fields such as interactive television . Although equipped Windows Phone just 4% of smartphones (smart phones), Ballmer pointed out that going to be the best respusta both investors and customers that "will have more friendly experience and can handle pictures, interact with the PC, or managing services such as Office Excel or Powerpoint, you can not carry out any other system.

" Twitter in all phones The other big guest star of the meeting today was Dick Costolo MWC, the CEO of Twitter, which has not hesitated to sell your service as something so essential that users "should not have to learn to use every time you change phone. " Costolo has announced it will soon be unified Twitter interface on all phones regardless of the operating system they use (Apple, Blackberry, Android, Windows, etc.).

He said that 40% of those who do connect to Twitter via mobile phones and, of these, half use different phones so they can not waste time "trying to figure out how Twitter works in each of them." With the siren call of the market value of more than 7,000 Twitter billion, but their income does not reach even a tenth part, did not hesitate to sell Costolo Twitter as "simple, instant and ever-present" whose value is "incalculable" .

"We're making money," answered a question that had come from Twitter. He added that "businesses can use Twitter the same way they use other services to create value."

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